Local SEO – Hoke Web Solutions

The One GBP Setting That’s Making Your DPC Practice Invisible on Google

Brian Hoke — Sat, 18 Apr 2026 19:04:54 +0000

Most DPC practices never show up in Google's map pack because of one setting: the wrong business category. If your Google Business Profile is set to "Medical Clinic," you're competing against large health systems you can't outrank. Change your primary category to Family Practice Physician — it takes two minutes and targets the exact searches your patients are using.

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Why DPC Practices Are Invisible on Google (And How to Fix It)

Brian Hoke — Tue, 23 Jan 2024 23:34:22 +0000

➡️Why DPC Practices Are Hard to Find on Google⬅️ If your Direct Primary Care practice doesn't show up in local search, you're missing patients who are actively looking for an alternative to traditional insurance-based care. A complete, optimized Google Business Profile changes that — improving your visibility, building trust, and driving more inquiries.

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Why Your Medical Practice Website Gets Visitors But No New Patients

Brian Hoke — Mon, 15 Jan 2024 20:21:41 +0000

Most practice websites are built to inform, not to convert. If your site gets traffic but the phone isn't ringing, the problem usually isn't visibility — it's what happens after someone lands on the page. Here's what actually turns website visitors into booked patients.

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Local SEO for Concierge Medicine Businesses

Brian Hoke — Thu, 04 Jan 2024 23:18:39 +0000

Are you looking to enhance the online visibility of your concierge medicine business? In today’s...

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